Category: Personal Branding


How to Manage Your Brand for Success at Work Right Now

Don’t wait until things “go back to normal” to think about your career growth. If you spent time and energy thinking about your career before the pandemic hit, now is not the time to press pause. Here are a few simple things you can do (from home) to make sure you’re future proofing your personal brand, even if you’re just trying to get through another day.


You Can’t Sell It Unless You’ve Defined It

Whether you’re trying to keep your business afloat, or you’re scrambling to find a new job or side hustle, it’s important now more than ever that you stay focused on your brand so that you can clearly communicate what sets you apart.


Brand Building is All About Brand Benefits – Here’s How to Define Yours

Taking the time to define your brand benefits is key to your future success. I share some tips to help you define your unique brand benefits in this post.


Building a new business or career? Start with this branding basic.

When you’re building a brand you need to start with your brand essence. I share some actionable tips to help you get started in today’s post.


Managing Your Personal Brand in Times of Uncertainty

It doesn’t matter if you are a public figure, executive, or a professional, your personal brand matters right now more than ever. I think we can all agree that the events of the past few weeks have put many of us on a roller coaster of emotions. We are all feeling the effects of COVID-19 and while much is still unknown about the virus, … Read More Managing Your Personal Brand in Times of Uncertainty

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