Category: Professional Development

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How to Manage Your Brand for Success at Work Right Now

Don’t wait until things “go back to normal” to think about your career growth. If you spent time and energy thinking about your career before the pandemic hit, now is not the time to press pause. Here are a few simple things you can do (from home) to make sure you’re future proofing your personal brand, even if you’re just trying to get through another day.

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You Can’t Sell It Unless You’ve Defined It

Whether you’re trying to keep your business afloat, or you’re scrambling to find a new job or side hustle, it’s important now more than ever that you stay focused on your brand so that you can clearly communicate what sets you apart.

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Building a new business or career? Start with this branding basic.

When you’re building a brand you need to start with your brand essence. I share some actionable tips to help you get started in today’s post.

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Define Your Personal Brand in 3 Simple Steps

Clients often ask me how to start the personal branding process. Usually people come to me because they know they would like to change something about their brand, but they don’t know how to get started. There’s no shame in admitting you need some help. In fact, I applaud anyone with enough self-awareness to recognize there is still some work yet to be done. … Read More Define Your Personal Brand in 3 Simple Steps

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“What if’s” holding you back? Read this post.

I’m afraid to define my brand, what if I want to change it? I often hear versions of this concern from my clients. They are hesitant to define their brand because they are worried, they will be trapped by their own definitions. What if I position myself as a thought leader in one thing, only to change my mind down the road? Regardless of … Read More “What if’s” holding you back? Read this post.

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